Digital marketing funnels need to go in an omnichannel world

We know a lot about consumers online and through data we can watch them behave.  When we do, what we see is huge variety.  They don’t conform to easily identifiable patterns and in particular we don’t see them behaving as the famous marketing funnel would suggest. Marketing funnels have been around for years and encourage… Read More Digital marketing funnels need to go in an omnichannel world